Although the new logo reflects Google's celebration of Diwali, it probably is a hat tip regarding Orkut's explosive growth amongst India's population, which may surpass America and challenge Brazil for dominance (which has been decreasing recently).
According to Alexa (which must be taken with a grain of salt) Orkut is ranked in 11th place worldwide.
Despite its position, Orkut is not very popular in the US. In fact it doesn't even appear on the top 100 list, as both MySpace and Facebook have left little room for any other social network (although Google's newly bought YouTube may help the search engine king in this arena).
Although failing in the US, Orkut seems to be a huge success not only in Brazil, but also in India, with Orkut.com surpassing Google India traffic wise.
This may be a good thing for Google as they are looking for qualified positions within India something they are finding to be easier said than done.
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